Portfolio
:format(webp)/99designs-contests-attachments/137/137450/attachment_137450980 "I decided to participate in this packaging design contest because I was intrigued by the design brief and how can a blueberry muffin be presented in a masculine way. My proposal is revolving around the visual representation of the muffin, which sits at the center of the packaging, under the hemp capsule and is surrounded by a blueberry explosion and a dynamic typographic treatment, that suggests energy, power and the loudness you're looking for to differentiate from your competition. In terms of chromatics, I used a lot of blue/violet tones and undertones, colors which are used to express quality, maturity and seriousness, an ounce of vibrance through the orange-tan tones of the muffin image and text outlines that uses more lively colors and a dash of green, to enhance the visual connection to the product. All of these create a packaging that is powerful, dynamic, and stands out both in terms of aestethics and quality.")
:format(webp)/http://s3.amazonaws.com/projects-files/36/3634/363481/967e7dbd-0046-4b0b-84e6-133607442443.jpg "When I first read the brief for this project for loving cats & dogs owners, my first thought was “oh man, such a colourful and fun direction they have, and they just don’t know it yet”. So I created a hip and daring concept for the Paw&Coat brand identity and packaging, suitable for a modern society…
of pets.
I like to #BECREATIVE, #FRESH is my middle name and #FUNNY is how I roll, and so do they. So when they told me to #PLAYDIRTY and gave me free hand, the naming of the products just popped: SHAMPAW and COATITIONER. For dogs.
And the logo?
all written in cursive dirty-&-colorful-paw-print.
Yes, ma’am!")
:format(webp)/http://s3.amazonaws.com/projects-files/116/11670/1167008/0bfce7ca-50a1-4ecc-ba04-ab26ca60e133.png "70s & Sunny is a local San Diego skin care brand, that caters to the unapologetical Californian women.
A fun, quirky, energetic brand that wants to create an urban comunity for the city girl that loves a coastal vibe. Witty, relatable, smart and with a sweet tooth for a good pun and an extra glass of wine.")
:format(webp)/http://s3.amazonaws.com/projects-files/64/6491/649133/657005fc-dd21-4a0b-9d70-8faec6168342.jpg "The fourth edition of the already highly trending Offensive Crayons comes with adult rated content, kink and fun.")
:format(webp)/http://s3.amazonaws.com/projects-files/34/3400/340029/5f0a61d7-2bf7-4b99-8748-a57e9f7c63b7.jpg "Y-Juice is a New York City themed juice bar that unites health with hip hop and culture. All New York boroughs have a theme, every juice has a name, every bottle has a story.")
:format(webp)/http://s3.amazonaws.com/projects-files/50/5065/506592/eff903f0-281f-4d8f-add8-099ca56ea5a7.png)
:format(webp)/99designs-contests-attachments/103/103336/attachment_103336259 "A premium black and sleek cardboard box, with the capacity to hold 4 coffee SKUs.")
:format(webp)/99designs-contests-attachments/83/83124/attachment_83124195 "A winter edition of the iconic Jagermeister packaging")
:format(webp)/99designs-contests-attachments/77/77173/attachment_77173391)
:format(webp)/99designs-contests-attachments/82/82881/attachment_82881749)
:format(webp)/99designs-contests-attachments/73/73339/attachment_73339211 "Modern and bold labels for organic cricket flour")
:format(webp)/99designs-contests-attachments/80/80165/attachment_80165126 "Recycled cardboard that reveals a whole different scenario once oppened")
About
I am a Master Architect & Creative Director from Bucharest, Romania, who owns a Creative Studio specialised in visual content creation.
I have 13 years of experience, in all types of design: furniture, interior, product, fashion, packaging, marketing & media, web and much more.
𝗣𝗹𝗲𝗮𝘀𝗲, 𝗳𝗲𝗲𝗹 𝗳𝗿𝗲𝗲 𝘁𝗼 𝘀𝗲𝗻𝗱 𝗺𝗲 𝗮 𝗺𝗲𝘀𝘀𝗮𝗴𝗲 𝗼𝗿 𝗶𝗻𝘃𝗶𝘁𝗲 𝗺𝗲 𝘁𝗼 𝗮 𝟭-𝘁𝗼-𝟭 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝘁𝗼 𝗴𝗲𝘁 𝗮 𝗾𝘂𝗼𝘁𝗲.
Cheers!
Country:
Romania.
Member since:
August 11, 2015
Reviews
"Luana worked quickly and did amazing work! Couldn't be more delighted!"
Anonymous client
reviewed about 2 months ago
"Amazing designer! Super creative and responsive. I ended up with a much better product than I thought I could get. Really an expert! "
marceloszporer
reviewed 3 months ago
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"Luna's work was outstanding! Very impressed! And great communciation!"
Anonymous client
reviewed 4 months ago
"Very good, it's always a pleasure to work with Luana! she understands exactly what we want, and delivers promptly!"
Herbalvalley GmbH
reviewed 7 months ago
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"Luana, oh Luana,
She is so dang wonderful! Her and her team are a slam dunk decision if you are needing assistance in multiple areas of your project. She can do it all! Design, branding, web design, copy, research, and just having a plain old good t..."
KoskyC10
reviewed over 1 year ago
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"Amazing as always. I wouldn't use anyone else. "
offensivecrayons
reviewed over 1 year ago
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"This is my second time working with Luana. As always, they've done great work. Their designs are fantastic and they are great with communication. I'm very happy with their work and look forward to engaging with them again next time I need design work!"
Anonymous client
reviewed over 1 year ago
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"Perfect, that's why I always come back to Luana."
seanbwheeler
reviewed about 2 years ago
"The work is perfect, fast and with excellent service."
seanbwheeler
reviewed over 2 years ago
"Perfect label as usual. We always go back to Luana for our design requests."
seanbwheeler
reviewed almost 3 years ago
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"Luana does all of the work for our candle company. She does great work and is very responsive. We would never use anyone else. "
seanbwheeler
reviewed almost 3 years ago
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"Beautiful design, we love working with you! thanks!"
Anonymous client
reviewed almost 4 years ago
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"This is our second time working with Luana because our first experience with her was so positive. We're very happy with her designs and we highly recommend her!"
pawandcoat
reviewed over 4 years ago
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"Luana was astounding! She designs great packaging and has a very quick turnaround and was very easy to communicate with. "
steven.r.merk
reviewed over 4 years ago
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"Luana was timely and professional since the start! While my partner and I had a vision, we needed someone who could infuse our ideas and bring it to life which she did seamlessly. Luana also made recommendations relevant to the beverage industry, very c..."
JAKALADY
reviewed over 4 years ago
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"Luana does such amazing work! She helped us completely rebrand and we are so happy with the results. Communication with her was easy and her turnaround time was quick. We would definitely recommend her!"
pawandcoat
reviewed over 4 years ago
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"Perfect job as usual. You have. life long client. Thank you again"
seanbwheeler
reviewed almost 5 years ago
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"Fantastic job. Prompt and easy to work with. "
Anonymous client
reviewed about 5 years ago
"Luana did excellent work! She was responsive and her designs are absolutely amazing. We scoured through dozens of different designers online and are ecstatic that we ended up making the right decision to go with Luana. We are incredibly happy with the g..."
pawandcoat
reviewed about 5 years ago
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"I'll probably never work with anyone else again... she's that good!!"
Yazzmen
reviewed over 5 years ago
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"Luana's work is AMAZING as always!! Love working with her. "
Yazzmen
reviewed over 5 years ago
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"Best designer on 99d. Fast and reliable! Will work with again."
Anonymous client
reviewed almost 6 years ago
"Excellent, very flexible and fast! Thank you!"
Herbalvalley GmbH
reviewed almost 6 years ago
"She designed a box for my crayon line. It was everything I wanted and more. I would work with this designer again. "
Anonymous client
reviewed almost 6 years ago
"Great designer and fast service. I would highly recommend. "
Anonymous client
reviewed almost 6 years ago
"Fast, easy to communicate with, always ready to help. Great designer! Will definitely work with again."
Clueless
reviewed almost 6 years ago
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"As always, Luana is the absolute best! Wouldn't work with anyone else."
Yazzmen
reviewed almost 6 years ago
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"Quick, efficient and well worth the effort. Will definitely use again."
Clueless
reviewed almost 6 years ago
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"We had a very positive engagement. From a business perspective, Luana was very savvy, understanding what was required and able to complete the work quickly. Great sense of design and the ability to guide us to a very satisfactory conclusion. Will defini..."
Anonymous client
reviewed almost 6 years ago
"Getting these mockups done with Luana was a breeze. She is reliable, fast, and very consistent. Thanks Luana!"
Yazzmen
reviewed about 6 years ago
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"I love Luana, it's hard to work with someone else after you've worked with the best!"
Yazzmen
reviewed about 6 years ago
"Amazing designer!! I loved working with Luana!
100% recommended."
Anonymous client
reviewed about 6 years ago
"Very Professional Designer , fast, creative and reliable!"
Anonymous client
reviewed about 6 years ago
"Very Fast and very Creative Designer. Thank You so much!"
Herbalvalley GmbH
reviewed about 6 years ago
"Thanks for all your help, amazing as always!"
Anonymous client
reviewed over 6 years ago
"Luana was great to work with. She fully understood the end goal and worked with me to pin down the final designs and make sure everything was edited, corrected and finalised all within a tight timeframe.
I would recommend her work for future design pr..."
Red Earth Blend
reviewed over 6 years ago
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"Was wonderful working with Luana. Luana is very profesional and committed to deliverying excellent results. In our case, we had several last minute requirements that came up and Luana was able incorporate them. We really appreciated her going the extra..."
Anonymous client
reviewed over 6 years ago
"I just love working with Luana!! Second project is complete and I love it just as much as the first project we did together. "
Yazzmen
reviewed almost 7 years ago
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"I've had such a hard time getting the branding right for my company and Luana was able to get it right immediately. I'm so glad that I had the opportunity to work with her! "
Yazzmen
reviewed almost 7 years ago
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"This is my second project with Luana in just 2 weeks. I'm extremely satisfied! The best."
Anonymous client
reviewed almost 7 years ago
"Very quick, pays great attention to detail, follows direction amazingly well, and delivers promptly and accurately. Very creative. Clean and organized. Has been a pleasure working together and am rehiring her for another project right after this!"
egreis
reviewed almost 7 years ago
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"Very Good Designer. She fulfilled all our requests in a very professional way.
Thank You Luana Stefan!"
Herbalvalley GmbH
reviewed almost 7 years ago
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"Very Good Designer. She fulfilled all our requests in a very professional way.
Thank You Luana Stefan!
"
Herbalvalley GmbH
reviewed almost 7 years ago
"Fantastic job as usual. I would high recommend this designer. "
seanbwheeler
reviewed about 7 years ago
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"Great experience working with the designer. Very responsive and great work. This was a larger job and it was complete ahead of my projection and with perfect execution. Our company couldn't be happier."
seanbwheeler
reviewed over 7 years ago
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