Background information
Name to incorporate in the logo
DeGood.club or DeGood
Slogan to incorporate in the logo
Description of the organization and its target audience
Organization/Product Overview:
DeGood.club, nestled within the DeGodsNFT ecosystem, is a pioneering web3 initiative geared towards transforming virtual connections into real-world impacts. It serves as a bridge between digital interactions and tangible outcomes by channeling resources towards charitable causes and impactful projects. Through a seamless amalgamation of traditional e-commerce and avant-garde web3 principles, DeGood.club offers users the dual advantage of procuring tangible goods and simultaneously contributing to the greater good.
Key activities include partnerships with leading brands to direct a percentage of sales towards charitable endeavors, potential investments in NFT/Web3 startups with genuine utility, and cultivating a community where NFT ownership translates into real-world benefits and responsibilities. At its core, DeGood.club is a testament to the belief that the digital realm, specifically the NFT/Web3 sphere, has immense potential to catalyze palpable change in the physical world.
Target Audience:
DeGodsNFT Community: As a club within the DeGodsNFT ecosystem, current NFT holders and their network form the primary audience. They are individuals who already appreciate the convergence of digital art, blockchain technology, and community-driven impact.
Philanthropic Individuals and Organizations: Individuals and entities passionate about effecting positive change in the world, especially those intrigued by the potential of web3 to revolutionize charitable endeavors.
NFT and Web3 Enthusiasts: People interested in the broader NFT and Web3 movement, recognizing the potential of these platforms beyond mere speculative assets.
E-commerce Shoppers: Regular online shoppers who would prefer their purchase decisions to have a dual benefit: acquiring desired products and contributing to a cause.
Brands & Partners: Companies, especially e-commerce brands, looking to incorporate social responsibility into their business model, by channeling a portion of their sales towards meaningful initiatives.
In essence, DeGood.club appeals to a broad spectrum of individuals and organizations, all united by a shared vision of leveraging the digital frontier for genuine, on-the-ground impact.
Industry
Community & Non-Profit
References
Other notes
DeGood.club Logo Design Requirements Overview
1. Brand Essence:
DeGood.club operates at the intersection of web2 and web3, combining e-commerce, charity, and NFTs.
Nested within the heart of DeGodsNFT, it emphasizes real-world friendships and real-world impact.
Central themes: Digital ties, real-world friendships, positive change, legacy, and community.
2. Psychological Considerations:
Trustworthiness: Since donations and transparency are key components, the logo should instill trust.
Community & Unity: The logo should symbolize the unity and camaraderie inherent in the DeGodsNFT family.
Innovation: It should feel modern, representing the blend of e-commerce and NFTs.
3. Visual Requirements:
Colors: Consider shades of blue (trust, loyalty, wisdom) and green (growth, harmony, freshness). Optionally, a touch of gold or silver could signify value and luxury.
Typography: A clean, modern font that's legible across various sizes and media. A balance between approachability and professionalism is key.
Imagery/Iconography:
Option: The design should borrow some elements of the design style of DegodsNFT logo and related aesthetics but also shape its own way fwd it may be
- An abstract representation of two hands shaking/interlinking – indicating trust, partnership, and friendship or perhaps
- Pixels or digital elements transitioning into tangible, real-world imagery – perhaps a pixelated heart or globe slowly becoming whole.
- A combination of e-commerce symbols (like a cart or tag) blended seamlessly with web3 or NFT icons (like chains or digital art motifs).
- Open to the creativity of the artist-designer on what this can entail.
4. Flexibility:
The logo should be scalable (work well in both larger formats like banners and smaller ones like mobile apps) and be translatable across various backgrounds (light, dark, colored).
5. Other Considerations:
Versatility: It should have both a horizontal and vertical version, and work in monochrome settings.
Relatability: The logo should resonate with both the digitally-savvy younger generation and those less familiar with the world of NFTs and blockchain.
Cultural Sensitivity: Ensure the logo is universally appealing and doesn't inadvertently convey unintended negative meanings in different cultures.
6. Inspirations & Preferences:
The DeGodsNFT logo http://www.degods.com, delabs.xyz and the associated font, logos and visual ethos should be used to influence the overall look of Degood.club Also look at the other clubs on degods.com to have a feel of what they are doing, we want to be the best looking club once we launch.
Contest deliverables
1 x Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.