Design a Powerful Brand logo for Global Trivia Platform

Masters of Trivia

Knowledge Gamified

We are relaunching an old casual gaming brand called "Masters of Trivia." Initially launched back in 2005, the new platform will reboot with the intent to become a dominant player in the trivia/quiz space: millions of questions, thousands of quizzes on all subject matter, a dedicated web and mobile app version, contests, NFTs, point earning systems, 1 on 1 trivia battles, multi-player games, etc.

We intend to build a global brand, with players hailing from all 196 countries in the world. Most (if not all) languages will be represented on the platform as well.

IMPORTANT NOTES:

1. Please DO NOT pursue the "space" / "masters of the universe" theme as it does not fit our agenda or branding objectives.

2. Our old logo is merely for informational purposes. We do NOT want to stick with the same theme or design.

3. We are looking for great, complimentary color coordination as we will be producing numerous brand objects (t-shirts, mugs, hats, sweaters, mouse pads...).

You can see a few Figma representations in draft mode. Those designs carry our old logo, which we want to change/refresh:

HOMEPAGE
https://www.figma.com/proto/UuWibaZ…&hide-ui=1

DRAFT PLAY NOW PAGE
https://www.figma.com/proto/UuWibaZ…&hide-ui=1

DRAFT BIG MENU
https://www.figma.com/proto/UuWibaZ…&hide-ui=1

DRAFT DAILY GRID PAGE
https://www.figma.com/proto/UuWibaZ…&hide-ui=1

We are looking for high-impact, high contrast graphics. The logo and associated graphics will be reused in multiple forms, including car wraps, wall art, etc.

Our target demo consists of vast swaths of people who engage in hyper casual gaming worldwide, i.e. women, men and children of all ages and ethnic background, some of which may play our web version while others may peruse our mobile apps.

It is important to note that:

1. This will not be a US centric brand. While we will have many US players, the logo and brand identity should not cater to them "specifically." Hence, the identity should have global appeal and attract African, Asian, European or American players alike.

2. Masters of Trivia is a casual "knowledge game." This means that the logo should also not be too "gamesy", but skew slightly more towards people looking to "educate themselves while playing a quiz game" while at the same time "engage and encourage people to share our games and invite their friends and family for co-play."

3. The design should allow us to segregate one key element, the question mark (?), which we intend to use as a standalone app icon, either along with the acronym "MoT" or as a true standalone. This question mark will be branded as a universal interrogation that arouses people's curiosity and engages them into a "game of learning." Hence our main tag line, "Knowledge Gamified."

Upon request, we will provide any additional information you may need.