It's a great idea, we have our own team of artists and yet we chose 99designs as it allowed our guys to continue at their own tasks. We found that our own artists all had ideas but no time to put those designs to a Wacom. This allowed us to see many designs from several designers all in a short period of time and they really came through. There were several of the designs that I would have been proud to use but in the end only chose one. I'll definitely be using 99designs again.