How Aaron Norman started their wordpress theme design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Target audience is our customers (charities like UNICEF or Oxfam) - mostly International NGOs - across Asia who are seeking professional fundraising support. More importantly though our website it really there to attract our staff - we will be recruiting young sales professionals as brand ambassadors, at the age of 20-30 mostly. They will be ambitious and business savvy but also be looking for a sense of meaning and purpose. These brand ambassadors will represent the charities on the street or in Malls or corporate offices in booths/roadshows where they approach members of the public to donate on a regular monthly basis. We will also have a telemarketing or inside sales division where our ambassadors will be converting warm leads - digital activitists etc - into regular monthly donors via the phone or maintaining and upgrading existing donors’ support for our clients’ causes.
What industry do you think your business is most related to?
Business & Consulting
What do you have in mind for the style and theme of the WordPress theme?
We want it to look very modern, fresh, clean.
I have attached a full briefing document with the content we need on each page.
What to avoid
We should stick to our brand colours. Have attached our logos.