Canadian Immigration Law Firm Seeking Stylish Wordpress Theme

Attorney & Law

What We Do We help people live, work, study and visit Canada. We work with clients around the world and we help guide them through the Canadian immigration system. Target Audience The main audience is wealthy Indian nationals and Indian professionals. That being said we serve similar clientele from other countries as well. Key demographic features include the following: - College educated - 7/10 English language abilities. Familiar with British English - Part of the upper and upper-middle class in their country. - Between 18-years-old and 40-years-old - Generally type A information seeking persons. - Primarily use mobile phones to access the internet.

Photos I've attached my preferred licensed images to this post as well as 18 additional licensed images which can be used for this design. If you have other ideas or sources of images just let me know! Mobile Phones All designs, themes, colours, etc., need to be optimized for viewing on a mobile device. About 80% of clients will view this website on a mobile device. Colours I would like to incorporate the logo's colours throughout the website's design - red, blue and gold. If additional colour options are required then cognac, medium grey and forest green are attractive options, but I will leave this to you! Hero Shots I would strongly prefer to follow the structure of my competitor, Bellissimo Law Group - see link below. Basically its an image with a lot of negative space on the left, the negative space is filled with a semi-transparent text box, heading, subheading, three bullet points and a clickable CTA. The homepage must have a dynamic carousel of four hero shots. All other pages will have just one hero shot. Client Reviews Looking to display client reviews in a carousel format on the home page.

Schematics I've included some general design schematics that I drew by hand and edited in PDF. Please don't let these restrict your artistic expression, I simply included them so you know what content should be included. I've also included all images and all text in this listing. Required Pages This project will require 5 pages: a home page; an about us page; a study in Canada page; a work in Canada page; and a book a meeting page. Contents of Each Page (1) Home Page: - Header. Attached logo as photo (29). - Four hero shots on a carousel display. Attached as photo (1), (2), (3), (4) and Copy (1), (2), (3), (4). - Brief about us section. Attached as photo (26) and copy (7). - CTA banner. Attached as photo (25). - Application process overview. Attached as copy (9) and photo (14) for individual icons. Specific individual icons chosen are: strategic planning, database, contract, international business and business travel. - Carousel of client reviews. Attached as copy (8). - Flags banner. Attached as photos (7), (8), (9), (10), (11), (12), (13). - Blog banner. Attached as copy (19) and photos (20), (21), and (22). - Footer. Attached as photo (29), (30), (31) and (32). (2) About Us: - Header. Attached logo as photo (29). - Hero shot. Attached as photo (27) and copy (6). - Biographical information. Attached as copy (10) and (11). - Associations banner. Attached as photos (15), (16), (17), (18), and (19). - Fees copy and fees list. Attached as copy (12) and (13). - Footer. Attached as photo (29), (30), (31) and (32). (3) Study Page: - Header. Attached logo as photo (29). - Hero shot. Attached as photo (4) and copy (2). - Main body of text along with image banners that break up the text. Attached as copy (14), (15), (16), (17) and photos (5), (24) and (6). - Footer. Attached as photo (29), (30), (31) and (32). (4) Work Page: - Header. Attached logo as photo (29). - Hero shot. Attached as photo (2) and copy (3). - Main body of text along with image banners that break up the text. Attached as copy (20), (21), (22), (123) and photos (33), (24) and (34). - Footer. Attached as photo (29), (30), (31) and (32). (5) Meeting Page: - Header. Attached logo as photo (29). - Hero shot. Attached as photo (28) and copy (5). - Book a meeting copy and calendly plug-in. Attached as copy (18). - Contact information and google maps plugin. Attached as photo (30), (31), and (32). - Footer. Attached as photo (29), (30), (31) and (32).

I want people to feel comfortable with the personality of the firm. It's a stressful time and an overly serious corporate feeling webpage doesn't make the potential clients feel any better. That being said, we can't go too too informal here since people have a lot of preconceptions about lawyers and how they should be 'serious' and/or professional in appearance.

Overall Purpose of Website The website is a key step in the law firm's marketing funnel. Our marketing actions are aimed at driving traffic to the website. The website is aimed at converting visitors into persons who book a free online meeting. I then personally sell the services of the firm to prospects during the free online meeting. An attractive website is therefore key to online credibility and revenue generation. Two Additional Pages I will need the finalist to construct two additional pages - fees agreed to separately. The two additional pages will closely resemble the study and work page and will be for people who want to live in Canada and people who want to visit Canada. Text for Study and Work Pages The text for these two pages is rather long... I'm open to creative ways of displaying this information such as dropdown menus, and other methods of organization.

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