We are a 3yr old wishlist site.
People come to our site to create their gift wishlist for christmas, their birthdays, their wedding, the birth of their child or any other occasion. They invite their friends who will then select gifts they will buy and leave comments on the list.
Recently we have really pushed forward the baby registries part of our site, as we have a big community of young or soon to be mothers using our site for this purpose. We are also increasing our integration with Facebook.
We are targeting mainly pregnant women who will create their baby registries (list of gifts they would like to receive from their family & friends once the baby is born) on our site.
Besides the baby registries we are also targeting soon to be wed couples for the wedding gift lists, and about everyone else for christmas gift lists and birthday gift lists.
We currently use 5 predefined skins (births, weddings, christmas, birthdays, other) to target the site to these different audiences .
We are targeting France and the site is in French.
BUT we provide translations of all currently used elements and we have uploaded these translated pages in the brief.
We are looking for 2.0 style, something light (we don't like the current black/gray backgrounds) but not too 'dull'/'boring' (some contrast in colors still needed). The site needs to be very simple to use and it should be immediately clear from the design what it's about and what the next actions are.
Here is a link to the 6 translated pages we want redesigned by you (based on same template):
We would like to keep the changes in backend code to a minimum, so try to keep the current textual & functional elements of these 6 translated pages into your design proposals for these pages.
Some additions we would like to see are extra entries in common navigation menu (who we are, find a list, create a list, manage a list), a split testimonial section (customers & press reviews), possibly a map of France on the home page with markers showing where our users are (graphical solution needed for showing >10.000 users on a map !), preference rating for the gifts (hearts/stars). Anything else you think might be useful. One ad needs to be integrated in the internal pages. Not too obtrusive, but it needs to be seen. You can change the ad format if you wish.
Finally, we focus on baby registries first but if your design also includes other skins (weddings, christmas, birthdays, generic/other) it would be a big plus !
No coding is necessary.