Completed contest

Make us hit the turf with your design for Coastal Turf

Brendon S needed a new web page design and created a contest on 99designs.

A winner was selected from 25 designs submitted by 8 freelance designers.

25
entries
8
designers
1
winner

How Brendon S started their web page design journey

Company name

Coastal Turf

Overview

Coastal Turf is a family owned and operated turf supply business on the Gold and Tweed Coast. We have over 15 years experience. Our property grows over 40 acres of 8 different varieties of turf!

The owner of Coast Turf Robert Commens holds a Bachelor of Applied Science with Honours Class I in Agronomy (broad acre horticulture) and is a member of a number of professional organisations in his industry as well as sitting on the board of the Queensland Turf Producers Association and he is also the author of the “Queensland Turf Producers Association – Turf Book”. We want to really sell Robert as “The Expert” in his field as part of our marketing strategy, so the website will have to somehow incorporate this.

Our phone number is: 1300 787 545

Our tagline / catch phrase is ‘GRASS WITH CLASS’, and ‘TURNING HOUSES INTO HOMES INSTANTLY!’

Tell us a bit about who you are and the people you reach

Landscapers, Home Owners in New Areas (Gold Coast, Tweed Heads, Ballina, Byron Bay, Lismore, Northern Rivers, Murwullimbah)

We want to move away from green with this Wordpress powered site if possible, as we want to stand out from the pack. Coastal Turf’s main variety of turf is Queensland BLUE Couch. This coupled with the fact that we’re quite close to the beach and most of our customers have moved up here for the beach lifestyle makes a blue design seem quite logical. We want a definite ‘SURF AND TURF’ theme to the site, the website design needs to communicate that buying turf from Coastal Turf is an easy and relaxed process.

The site must also push the ‘FREE MEASURE AND QUOTE’ service, we’re expecting this to generate a lot of sales leads so this is critical to our winning design.

Phone number: 1300 787 545

We want this site to be ‘education based’, that is we want the visitors to be aware of Robert’s qualifications and standing in his industry and show off awards that he was won for his business. And the site will contain a lot of free information about turf as written by Robert.

The design should include:
- The blog posts
- Standard Wordpress components
- Social icons plus recent twitter updates panel as well as a “visit our facebook page” type link
- Free online measure and quote link
- Signup for monthly newsletter

Requirements

- Unique design that stands out from the crowd, try move away from green if possible! Think SURF N TURF! Dealing with Coastal Turf should seem EASY and relaxed!
- Related Pages Box
- TURF AREA CALCULATOR (WIDTH * LENGTH = TOTAL)

Pages for navigation

- Home
- Farm is located 15mins from the Gold Coast Airport
- Dear New Home Owner / Why Turf and Not Seed?
- Turf Varieties
- Qld Blue Couch
- Empire Zoysia
- Palmetto Buffalo
- Wintergreen Couch
- Soft Leaf Buffalo
- Carpet Grass
- Coastal Blend
- Builders Couch
- About us
- Turf Tips
- Not sure how to get started?
- Installation
- Establishment
- Maintenance
- Turf Delivery
- Rip & Replace
- Blog
- Newsletter
- How is turf produced?
- Growing
- Harvesting
- Delivery
- Installation
- Turf Production Environmental Benefits
- Links to Turf Australia and QTPA
- Company Policy(PDF document)
- Testimonials
- Coastal Turf ‘HOMES’
- Contact

We don’t want any page to extend very far past the height of the browser, where there is a lot of information we would prefer to see a ‘ADDITIONAL INFO’ page. Therefore the blog will also probably only show one post.

Please use more pictures than text.

Logo can be found here: http://www.tailored.com.au/clients/…oastal.png (It may need a bit of reworking before using. Sorry about this, it's the best quality available right now).

Custom package

US$754

Free features

  • Open contest
  • Fast-tracked

Deliverables

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