White background. Additional colors blue (as the blue colors in the logo, please use the same blue colors, black, grey and maybe mocca). We are also open for suggestions, but the colors has to be connected to our core values. Not to many colors (maybe white as background, one more for text, lines etc, and maybe one for links etc?) and not to messy.
The blue colors you may pick from the logo .ai file that’s attached to the brief.
We want it to visualize some of/create the feeling of our core values with the design:
Science and research
Innovation and improvements
We want it to feel clean, designed, elegant, modern and attractive.
The typefaces will be very important. We want them to be:
Modern, clean, elegant and trendy.
Some examples are:
The main menus will be:
Home – back to the main page
Blog – an ordinary blog
Services – here will our online services, e-health tools, be. Our clients will be able to buy subscriptions and similar online here in the future.
Products – our products will be displayed and we will also have possibilities to buy them
Taking care – a page about our CSR commitment
If you have ideas of other titles/menus that would fit our business, you are very welcomed to present them!
Note that we have to be able to add new menus, submenus etc. from the Wordpress tool.
Also note that we will create the subpages via the Wordpress tool (except the webshops etc).
It’s important to have something on the site that visually shows the latest blog posts (with pictures that is in each and every blog post).
It’s also important that we – via the wordpress tool – can put out other news visually. Preferably many news but where the banners are rotating, so when we click on “Check out our new products”-image, the clients will come to the product page or a landing page. We have to be able to create these images by ourself and administrate thru our Wordpress tool.
It’s very important that the web page are fully responsive! A majority of our clients are using smartphones or iPads etc, when reading blogs and/or purchasing products.
We want to have the icons and possibility for our clients to like for Facebookg, Google plus, Twitter, RSS, Tumblr etc.
An attractive and easy Sign up button has to be put somewhere that attracts people to sign up for our newsletters, vouchers etc. A transparent “sign up pic” would be great to have when people are visiting the webpage for the first time, but it has to be able to click away.
If you will use some kind of symbol on the page, PLEASE, do not use the type of “clip arty” symbols that a lot of designers use here on 99designs. We’d god hundreds of them in our latest contest, and they just feel cheap and home made.
We want a possibility to put in Videos on the front page, administrated from the Wordpress tool.
We also need tag cloud, somewhere on the page, administrated via Wordpress tool.
Delivered in PSD for Wordpress format.
A good thing to know is that we work very hard with feedback. It’s very important to us that you will get the best feedback and info from us, so that you can create the best design. In our last contest the finalist had got between 100 – 220 comments each. So we will put a lot of time and effort on this.