What do you have in mind for the style and theme of the web page?
The most preferred theme: "swarm intelligence" - many small units coming together to perform something extraordinary (think flocks of birds/packs of wolves targeting a single prey)- as this is the principle that our technology is based on. Other ideas for graphics: high-tech, powerful scientific tools, laboratory/research background, study of DNA/genes. This may be shown in a large graphic (photo/design/drawing), several options for this graphic would be useful so we can alternate between them. Overall style should be simple, clean, attractive and dynamic. Colours should match our logo. Blue/grey are our base company colours but we are open to more colours to make a more youthful/dynamic impression.
A toolbar with the logo on the top left is preferred. Toolbar should have drop-down menu but only 1-level. Three main things to be highlighted on homepage : 1)Webshop 2)Tech Video 3)Newsletter subscription/News/Blog - Placement is up to designer, ideally to be accompanied by graphics/logos. Large graphic depicting swarm intelligence/other.
What to avoid
No neon colours. No casual fonts.
Design should be attractive and encourage interaction with our webshop.