We've attached photos of our current products alongside some other inspiration. We are looking to move away from references to the video, and something more universal for athletic women. We are inspired by street style and athletic jerseys.
-The words "Ferda Girls"
-Designs on the front, back and sleeves (For example, text on sleeves, badge on front, illustration on back)
-Graphics that can be transferable to other products such as water bottles, bike fenders etc.
What to avoid
-The use of colour, especially the colour pink
-Visuals of people riding bikes
-References to the video
-Using the Ferda Girls logo (a more artistic rendition of the words is preferred)