High-end designer type t-shirt (for men and women) with the words Be Human on it. The Be Human part could potentially change for each color/style of shirt that it will be imprinted on. The imprinting could be in a flocking or burn out style...still TBD. Just want one design now, with potential for more down the road.
What inspires you and how do you envision the design for your business?
Be Human is about doing something nice for someobody that you don't have to do but want to do. This is not random acts of kindness, but rather having a sense and feel of your fellow human kind outside of yourself. It's about making another human smile and having faith in human nature. Society has become so greedy and self-centered that we've forgotten how to treat human kind. We want the design to somehow reflect this feeling of treating humans like humans. The words Be Human should reflect this natural spirit of humanity, and should also be appropriate for today's hip style. In other words we don't want a "life is good" type stick person, we want something more ethereal, stylish and subtle. Let's start with one design but think about how one design could morph into many, think Lucky Brand.
- I have nothing specific in mind...this may be a good thing or bad thing.