Cole Beauty got their new product packaging by running a design contest:
Luxury Lashbox design for New Lash Company
Check out Cole Beauty's Product packaging contest…
Cosmetics & Beauty
Other color requirements
black and gold, or golden yellows with a pop of color - pink, but open to suggestions. Black box with gold or pink on the inside
Cole Beauty The Lash Box
Description of the product
Hello! We are a new lash company and one of the first to launch an eyelash vending machine. Our eyelash boxes will be dispensed from a luxury vending machine in shopping malls for lash lovers on the go. We want our lash boxes to catch the eye of our customers and stand out from the crowd with packaging that screams luxurious, high quality, modern & trendy.
Description of the product target audience
Our ideal customers are females age 18- 45 lash lovers or followers of makeup trends, beauty influencers. College students to the working women, who are on social media and love makeup, beauty/ influencer trends, and self care regimens, and are not afraid to invest in their beauty or change up their look. We are located in Toronto, want to appeal to the city/ working girl with disposable income.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Cole Beauty collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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