SteveJ90 got their new product packaging by running a design contest:
Design Packaging for Konker Markers. Made with passion for the passionate.
Check out SteveJ90's Product packaging contest…
Art & Design
Description of the product
Konker Markers are permanent acrylic paint markers aimed at people that express their passion and change the world for the better.
Description of the product target audience
We believe that people with passion can change the world for the better. They go by many names but we call them the free thinkers, the truth seekers, and the idealist dreamers. The ones who dare to stand alone and challenge authority. These individuals take action, they refuse to conform, and they wont be silenced. They awaken the imagination of others so that the human species can see new possibilities. We empower others to express their passion by starting all our products with the customer experience. By designing our products with relentless attention to detail, we create products that are simple to use, made to last a life time, and beautiful to hold in your hands - so you'll be inspired to keep changing the world. We wont settle for lousy products and we refuse to ship crap. And when we make a mistake, the difference between us and everyone else is, we fix them. We don't just create great art supplies... we create a much needed change.
We need packaging designed for our first set of acrylic markers. Attached are files of the box templates, marker details, colors and more. We provided a rough sketch of what we are looking for. (File: Concept Drawing) The box will be made from a white matte thick cardboard. There will be 14 colors included. We like things to be clean and simple (Think Apple boxes). But we do want to include information about the product. We do not want to use real photos of the product but we would like everything to be bold designer graphics. We would like to visually communicate the product inside as much as possible (Graphic designs of tip sizes, full marker graphic, etc.) We attached a color scheme file that shows all the colors used in our logo, also some of the colors used on our website (You do not need to use any of these colors, we just wanted to provide reference incase you want to incorporate them, we are open to all ideas). The packaging will stay they same for all of our markers but we will need different graphic designs of the variations of marker sizes. Attached is also photo samples of the markers, these are how they look, but our markers do not have any text on them besides our logo. The following is what we are thinking about for a layout, we are always open to all ideas, in fact we encourage you to come up with something better. FRONT: Logo, Mission Statement Area, Product Indication; type, size, color scheme name (for included colors in box). BACK: Marker Graphic (Not photo but simple artistic graphic), Specs pointing to the marker graphic, 'good for...' text, area for about us, small barcode and legal text area. SIDES/TOP & BOTTOM: Edge to edge swatches of colors included. (4 on sides, 3 on top and bottom). We are not sure how to let people know these are the colors included in the box, but like the idea. Please review all the attached files for more information.
What to avoid
No photo images, we want simple designed graphics. We want the designs to be simple and clean, and have the white of the box to show through. No color logo on marker barrel, these logos will be single color white. We attached photo of single color logo as well. We will need AI files for finished designs. Including all other main file types and files of variations of graphics for different marker sizes/types.
When built, Box is approximately; 145mm long X 92mm wide X 32mm deep. 7 markers in a row, 2 rows of markers for a total of 14 markers fit inside box.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
SteveJ90 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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