chasemadrian got their new product packaging by running a design contest:
Design a modern product label and box for a Cannabidiol(CBD) business
Check out chasemadrian's Product packaging contest…
Black ICE CBD Muscle Rub
Description of the product
Proprietary Cannabidiol (CBD) (and other essential oils) rub that maximizes the anti-inflammatory and analgesic properties to give athletes a new way to manage their aches and pains associated with training.
Description of the product target audience
PEAK PERFORMERS • AVID GYM GOERS BETWEEN THE AGES OF 24 AND 32 WHO PURCHASE SUPPLEMENTS TO HELP THEM ACHIEVE THEIR FITNESS GOALS. • MORE OF AN IMPULSE BUYER, ESPECIALLY WITH PRODUCTS ENDORSED BY SOCIAL MEDIA INFLUENCERS IN THE FITNESS INDUSTRY. SPORTS DRIVEN • COMPETITIVE ATHLETES BETWEEN THE OF AGES 18-28 (E.G., CROSSFIT, TRI-ATHLETE, EXTREME SPORTS) • AGGRESSIVE TRAINING REGIMENTS • MORE LIKELY TO PERFORM RESEARSCH ON THE SCIENCE AND FUNCTIONALITY OF SUPPLEMENTS BEFORE PURCHASING.
A sleek, modern Label and matching Box Design that gives a message of exactly what the product is and what its used for (Pain relief for serious athletes and fitness consumers). (By Law) it Must include these notes in some way on the designs: Recommended Use* Apply generously to affected area, massage area until thoroughly absorbed in skin. Repeat as necessary. For topical use only. Avoid Eyes, Nose, Mouth and other sensitive areas. FDA Disclosure: *These Statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. Made from Non-GMO Organically Grown Hemp ZERO THC (preferably in small font on the back because of our branding we are trying to take as much attention away from THC and the stigma associated with it) Ingredients: Purified Water, Wintergreen, PCR Hemp Oil, Menthol, Isopropyl Palmitate, Lavender, Propylene Glycol, Glyceryl Sterate, Eucalyptus, Isononyl Isonanoate, Glycerin, Lanolin Oil, Myristyl Myristate, Stearic Acid, Carbmer, Methylparaben, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Disodium EDTA, Allantoin, Triethanolamine, Sorbitan Sterate, Polysorbate, Dimethicone, Propylparaben, BHA Tenox, Aloe Vera Gel, Frankincense, Helichrysum, Vitamin A, Vitamin D, Tocopheryl Acetate Size (on front of packaging) : 2.7 fl oz (80mL) and 150mg Active CBD Distributed By: Blackwell CBD, 1388 Skyscape Way, South Jordan, UT 84095, blackwellcbd.com, 801-870-6506
What to avoid
We cant make any SPECIFIC claims about the product (i.e. it will heal x or treat y)
Box Dimensions: 6.141 x 1.732 x 1.732" Bottle Label Print Area: height 65mm* width125mm Ill attach a picture of what our bottling will look like. (opinions on which of the 4 color schemes shown in the image that would work best are greatly appreciated as well)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
chasemadrian collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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