shawn7o got their new product packaging by running a design contest:
Can you design jerky packaging that can make someone's mouth water?
Check out shawn7o's Product packaging contest…
Food & Drink
Beef By Chuck
Description of the product
Our smoked beef jerky strips and sticks are made for cowboys but enjoyed by everyone. Whether you are going for a hike in the woods or out on the boat for a day of fishing, our Cowboy Steaks and Sticks are the perfect snack.
Description of the product target audience
People who love the outdoors and are active. Cowboy steaks will be priced to the mid to upper level of the market. Gender: Any Location: Anywhere in North America Income Levels: anyone that can afford Starbucks coffee
We are starting a beef jerky and steak company found at www.beefbychuck.com. We are planning on putting the food label sticker on the back so we can get the entire front printed up nice. Here are some of the concepts we like: - Dark lay flat bag: this would be similar to what is in some of the examples - Dark lay flat bag with window: similar to the above but with a window that shows the jerky inside - Old school parchment paper looking bag: this would make it look more like it came right from the butcher shop. What I like about this is that the beef by chuck logo would look like a stamp on the outside As you can see from the description on https://www.beefbychuck.com/the-cowboy/ we do not call our product jerky, these are Cowboy Steaks! So feel free to bring in anything that helps drive home the point that our jerky is made for cowboys. I am looking for a design that is flexible enough to be used on an 8 ounce and 12 ounce package that has the name Cowboy Steaks on it. As long as I can make small adjustments to the original source files, we will probably be good as I have some experience with the Adobe Creative Suite; I am just not the best designer. I will leave that to the experts!
What to avoid
Imagine a cowboy on his horse with his bag of jerky, BeefByChuck's Cowboy Steaks. Ask yourself this question, does his friends make fun of him for the jerky he eats?
We are looking for two sizes. 1.) 4.25” W x 6.5” H 2.) 6 x 8 1/2"
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
shawn7o collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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