jakeQZ got their new product packaging by running a design contest:
Create a Sleek, professional, high end packaging design for a self defense company.
Check out jakeQZ's Product packaging contest…
Fierce Defender Holster
Description of the product
We design and manufacture concealed carry handgun holsters.
Description of the product target audience
Our typical customer is the person who carries their gun daily, be it civilian, police, or military. Mainly civilian and police. Age is 21 and up. Most fall between the 21-38 range. We are a mid to high end product. We do not sell at the lower price point to the customer buying solely off price.
This is for clear plastic packaging; printing can occur on both sides of a surface. The majority of the front side needs to be left untouched so you can see into the box. All other edges/sides are open to your creativity. On the Front: Our Name/Logo on the front along the top A 1” by 2 5/8” box area in a corner (This is a spot for a label sticker). Perhaps a small border across the bottom or something. Item will sit in the box, so anything too big here will cover it up. On the Back: A 1.25” by .5” box area in a corner (This is a spot for an UPC sticker). The following text inside the brackets needs to be somewhere on the back and is the main focus of the back. [WARNING: This holster will ONLY fit the model listed on the front! We design and manufacturer holsters you can rely on to protect yourself and those you care about in dire situations. Defend yourself. Defend the 2nd. Don’t give an inch.] The following bullet points should remain as points, and are also of high importance. [• Forged in the USA using advanced technology and precision engineering • Thick .08 kydex material that is strong, durable, and molded specifically for your weapon • Adjustable retention and cant so you can get the perfect fit • Every holster that leaves our facility is test fitted with a real gun • Great for appendix, hip, side, and back carry] Below is general info that can be run smaller and out of the way along the bottom or something similar. Social media icons can be a bit bigger. Fiercedefender.com 1050 Arbor Tech Dr. STE F Hebron, KY 41048 Facebook and Instagram social media icons #Fiercedefender (859) 817-9529
What to avoid
Avoid stock photos of guns/people shooting/bullets/etc. The goal is sleek, professional, good looking packaging design; not something a 14 year old would think looks cool.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
jakeQZ collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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