nftymerchandise got their new product packaging by running a design contest:
Bold & Sporty Sock Brand looking for Modern, Sleek Packaging
Check out nftymerchandise's Product packaging contest…
15 - 20 mmHg Compression Socks
Description of the product
NFTY 15 - 20 mmHg compression socks offer moderate compression technology that: Boosts Circulation, Reduces Swelling & Increases Performance. *note: mmHg is a unit that measures pressure. 15-20 is a moderate or medium amount of compression (on a scale of light, moderate, firm, RX).
Description of the product target audience
We are targeting people on-the-go and health-conscious individuals (in the USA). Specifically: – Athletes/Gym-Goers/Fitness Buffs who are looking to recover quickly from training and need to boost circulation in their legs and prevent muscle spasms/cramps. – Individuals suffering from medical issues such as Lymphedema or Diabetes. – First responders, Medical personnel or anyone whose job requires standing for long periods of time (and therefore they have swollen feet or ankles, etc) – Frequent Fliers
1. We need TWO identical designs. The only difference between the two designs is one will say "S/M" and one will say "L/XL" - in addition to the two sizes, there are TWO barcodes that need to be affixed to the design. One corresponds to S/M and one corresponds to L/XL (I will provide the two barcodes in the attachments). For the design contest, you only need to show one design, but for the final files, we need two. 2. The FRONT of the packaging should have the following: NFTY Merchandise (See brand guidelines) 15-20 mmHg Graduated Compression Socks Men & Women Size: S/M or L/XL 1 Pair Knee High Boosts Circulation Reduces Swelling Increases Performance Picture (of our sock, I will attach a picture of the sock design concept- feel free to use any or all of the three images) Recommended for: Athletes, Frequent Travelers and Pregnant Women. 2. The BACK of the packaging should have the following: Barcode (one for S/M and one for L/XL - I will attach the barcodes) NFTY graduated compression socks boost circulation in the legs and feet, which allows for greater oxygenation of blood, thereby reducing swelling and providing faster relief from pain. Helps relieve suffering from: Varicose Veins, Edema or Leg Swelling, Lymphedema, Deep Vein Thrombosis (DVT), Venous Leg Ulcers, Diabetes, and Plantar Fasciitis. Materials: 75% Nylon, 15% Polyester, 10% Spandex Care Instructions: Hand wash in cold water. Gently squeeze out excess water. Lay flat to air dry. Do not use bleach or softeners. Feel free to use images, stock or otherwise- to make the back of the package seem "fuller" so there are no empty spaces. 3. The SIDES of the packaging are totally up to you what/if anything there should be.
What to avoid
I'm looking for a very clean, crisp, modern looking design- so please avoid child-like, flirty, feminine design concepts. Please see attached images for examples of designs we are looking for.
Length: 7.8 in Width: 4.5 in Depth: .8 in Top: 1 in
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
nftymerchandise collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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