fabien F got their new product label by running a design contest:
Label fat burner
Check out fabien F's Product label contest…
FITARMY’s philosophy FITARMY's philosophy will underline the community and the sense of dedication while empowering ambition and discipline. One important thing is even though the name of the brand is FITarmy, we don’t want to focus on the military side of the word but more on the idea of community, being part of the army of fit people. The whole marketing will be based on this idea of community and dedication in order to reach goals while challenging yourself. As far as the philosophy of the brand is concerned please find below our key words that define our mission statement: · Dedication · Focus/drive · Ambition · Discipline · Power · Community · Team/work · Exclusivity · Self-challenge Targeted audience We want emphasize on targeting a big part of the market. Our target audience will be: · Men and women wanting to look nice and lose weight, who go to the gym, but not intensively · Girls who train a little bit for a certain period of time (before summer for example) · Girls who want to have a skinny belly and a nice but. · Guys who would like to get fit without being extreme The design will need to be appealing for those girls and guys. But the trick here is that we do not want to forget the other part of the customers who train more regular and seek higher objectives. But we won’t focus on athletes and hard-core bodybuilders only. We want to promote an healthy lifestyle completed with an effective supplement which allow customer to reach their goal in a specific timeline while taking good care of their body. We would like FITarmy to be part of lifestyle rather than a consumption product. We really look forward an outstanding job. We want this brand to be appealing to our target customer in every way. We want to get out of the historical version of the sport supplements. It should be modern and in connection with our modern world. Thank you in advance and do not hesitate to ask questions if needed.
What's your vision?
To whom it might concern, I’m about to launch a new sports nutrition brand called FITARMY and we need to create some labels for the product. Enclosed please find the logo which has been selected (the logo has been created throught 99design).The logo’scolors are still not decided. So you can play around with the colors according what you think is effective... As explained, the task will be to create 2 label for 1 product from the new range . The product we have selected for you is a a fat burner. The 2 label will be extremely similar, we are talking about changing the colors for guys and girls for example. I'm not asking you to make a double effort to produce 2 distinct label . We want to create a fat burner for man and a fat burner for woman. You will need to do two labels ( one for man and one for guys) . I would like the label to be similar ( in a way that customer see its the same brand ) but different in a way that it appeals to guys and girls. Maybe you can play with the colors, or any other idea would be welcome. The fat burner name for the girl is « burness » and Burnfit for guys. Once again, don't panic as the labels need to be similar Moreover, please avoid the typical illustration of muscle or bodybuilder or anything like that on the label. What we expect from you: The labels will go on two different jar according the sex.The jar for woman will be white and the jar for guys will be black . I have attached the pictures. In order to give you an idea of our expectations, please find some guidelines and explanations about FITarmy concept below: Products The brand name FITarmy will be composed of 3 products for man and 3 products for woman which are as follows: The products will be sold online which is why the labels must be amazing in order to catch the customer’s eyes directly. Brand example: http://www.proteinworld.com http://soshape.com https://skinny.com/shop http://www.pink-protein.com
Everything is in the brief clearly explained
€999 Platinum package
Every design category has flexible pricing for all budgets. Product label starts at $399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
fabien F collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Working will Natalino have been an amazing experience. On top of being an amazing designer, he is a wonderful human being. He understood the delays happened from my end that were beyond my control and he accommodated his time happily and in a very professional way.
I am looking forward to do more projects with him in the future.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Nous sommes une Fédération qui est amenée à certifier des formation en hypnose et médecine douce.
Only text of the flavor And font as to be like photo on the brief And blakc background Somzthing minimal without any log
C’est un centre de formation en thérapie manuelle orientale et occidentale, avec de l’anatomie et du sport, en gros, thé
Group personal training gym. Currently having to rebrand our current name because we're going to be franchising.