Joshua Hollings got their new product label by running a design contest:
Need a high-end, exclusive feeling label design for Hustle Drops, a performance enhancing oil.
Check out Joshua Hollings's Product label contest…
Other color requirements
Black background. Logo on the dark black will elevate things to look more exclusive.
Description of the product
Hustle Drops is a mental and physical performance-enhancing oil you dab under your nose! The oil increases alertness, fights fatigue, increases your ability to breath allowing you to run faster, push harder, jump higher etc. It also has an amazing wow factor when you put it on.
Description of the product target audience
Athletes are the first niche we are tackling, high performing, young athletes. Next is gamers, then generally people who want to fight fatigue.
PLEASE USE THE DIE LINE (rectangular image in files) FOR YOUR DESIGNS. THESE ARE THE PROPER DIMENSIONS. I need an exclusive feeling logo, on black, using our logo. Hopefully using our layout as well, but I'm open to suggestions. Please refer to the uploaded files for inspiration and also the logo file. The label is seperated into 3 sections. The front of the bottle includes the logo, tagline and "100% All Natural Performance Enhancing Oil". The second section includes the instructions, which will need 3 pictures included: 1 as a drop on your finger, 2 as a dab under your nose, and 3 as a running person who is hustling! In the 3rd section are extra info, Ingredients list, supplement facts, and warnings area. You can leave this part blank as the formula is still being developed and will be edited at a later date. I'd like to see it on a black background. Experiment with the different available logo files. For the instructions: Please have 1 picture (simply illustrated) per instruction. For example, an outline of a hand with someone dabbing a drop onto their finger with the caption "Drop" under the photo for instruction #1. The same for instruction 2 and 3. Use the tagline "Hustle. I Dare You."
What to avoid
Avoid looking cheap, low-end. We are entering the market at a high price point for this product. We are targeting high performing athletes that are not afraid to pay more to get more.
REFER TO DIE LINE IN FILES
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Joshua Hollings collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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