kennybclark got their new product label by running a design contest:
Face Paint you wish you had as a kid, now help make every kid/parent want it.
Check out kennybclark's Product label contest…
Art & Design
Description of the product
Its a non toxic, easy on/easy off, Face Paint Pen. You can give to a kid and not worry about where they might draw. Water washes it away easily
Description of the product target audience
Either kids at a birthday party or People at a rave maybe
I need a legit Label made. Toucan Paint is trying to take the top spot away from Snazaroo on Amazon. Very open to ideas. I tend to go towards simple, Clear, within 5 seconds I know what it is. Its imperative that people can read readily what it is and why its a great product. ie Easy off and on, Non toxic, no worries a child can take and play. and I need a spot for an ASIN or UPC, and I need a choking hazard on my label.
What to avoid
Really busy fonts that you cant read easily.
170*90mm is the dimensions of the label
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
kennybclark collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
When we started this contest, we knew that we wanted our brand colors to be used as the main aspect. We are in love with our label and it is perfect for what we were wanting!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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