chris0Y got their new product label by running a design contest:
Design a new supplement label template for a health company re-brand
Check out chris0Y's Product label contest…
Medical & Pharmaceutical
Other color requirements
Primary colours - Hex #04C4D9, #194072, #05F2F2, #cfd6d3, #3C3D40, #0A0203 Secondary colours - #D94141, #eb6357, #99a640
Description of the product
This is a supplement product. Our brand is currently called Myolibria, and is being re-branded as True Protocols. Magnesium Balance was our first product, and it will retain the same product name. This product is part of a protocol that consists of 3 products (the other 2 are called Vitamin D-K2 Balance and Mitochondria Balance). Together they make up the Muscle Protocol. Magnesium Balance contains magnesium glycinate, magnesium malate, vitamin b6 and zinc. It's specifically designed for muscle health.
Description of the product target audience
Customer avatar #1 - Age: 25-39 Description: Healthy, active, and like to workout, may suffer from a chronic pain disease. They do sport and outdoor activities as part of living a healthy and energetic life. They are into taking supplements and eating well. They may go to seminars or events. They seek out articles and information from brands and influencers to help them perform better, eat better and overall live better. Generally they are professionals with disposable income to pursue their interests and hobbies. Behavioural Traits: Follow/engage with nutrition/sports/active lifestyle brands, spend money on active brands (Nike, Lulu Lemon, etc.), spend time outside and at local markets, try to spend money on high quality/ethically sourced food, enjoy learning and growing and are passionate about searching for information on things that can help them improve Customer Avatar #2 - Age: 40-65+ Description: Suffering from some sort of chronic disease, first noticed it <5 years prior. Previously active lifestyle, slowing down due to illness. Motivated to get health back and get back to activities they love. Distrustful of conventional medicine, tried many alternatives to help with pain, looking for more consistent treatment. Behavioural Traits: Actively (somewhat desperately) trying to find a solution to their pain, follow lifestyle and active brands, spend money on pain supplements/treatments, interested in holistic nutrition and other holistic approaches to health. May suffer from: parkinson's, MS, dementia/alzheimer's, schizophrenia, anxiety/depression, diabetes, high blood pressure, heart disease, stroke, crohn's disease, bowel disease, kidney stones, chronic fatigue, chronic pain, fibromyalgia.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
chris0Y collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
35-60 years of age. $60k+ income. Not location specific. Both Men and Women, who also use for their kids, elder parents
Male, 25 - 60 yrs, Italian, 15 - 60k/yr.
Speciality Pharma Company Needs New Label for Brand New Supplement - Additional Projects Immediately Following
People who suffer with neuropathy, which is the burning, tingling and numbness in legs and feet.
Our customers are health conscious age ranging from 35+ plus. Medium to high income bracket.
Primary consumer audience is Latin America (Mexico, Columbia, etc.) - Though label needs to be in English. Our audience
Women and men in the USA interested in organic, all natural alternatives to synthetic pharmaceutical medications. People