dTJB got their new product label by running a design contest:
Create a Boheme "Medical Healthy Herbal Shot" from Ibiza
Check out dTJB's Product label contest…
Food & Drink
Other color requirements
It should be a vintage mediterranean turquoise with a vintage gold/yellow
Description of the product
El Chupito means "The Shot". A handmade herbal liqueur from the Balearic island of Ibiza. The distillation uses exclusive herbs that give the drink a very healthy taste. The liqueur tastes like a soothing medicine. This feature should be part of the marketing and should encourage the consumer to treat themselves a "healthy herbal shot". The product must look like a vintage handmade medicine bottle, with a cool creative vintage design. It is also welcome to use an imaginary head of an imaginary Boheme (cool modern Hippie) doctor who prizes the product as a daily medication. The font that I used for our "El Chopito" Logo doesn't need to be the font you use. If there is a reason from your point of view to use another font, you can change it. Do whatever what is necessary to design THE perfect label :-)
Description of the product target audience
We see our product in cool Ibizacan beach bars and scene hotspots all over Europe. Basically friends should always like to invite other friends to a "healthy" Herbal Shot. For his friends, one wants only the best and if it is a medicine, it must be very good :-)
I really like it drawn and with many little details. It is nice, if you can "explore" the design when you look into the details. It is important, that the bottle looks kind of old/vintage/handmade. I would like to have the label all around the bottle, that the ornaments "grow" all around it. Would be nice to have some space for the ingredience and for a little story about the Hierbas. It would be nice to have the connection to "The Doctor" who invented this Medical-Herbal-Hiervas and to have a connection to the island of Ibiza. Finally it is a "party shot" but it also should look like the medicine bottle you found in the attic of your grandparents.
What to avoid
You find all Details in the uploaded pdf
0,5 liter Flasche - 17x17 cm Breite / 12 cm Höhe + 8 cm Hals /// 1,0 Liter Flasche 21x21 cm Breite / 16 cm Höhe + 8 cm Hals
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
dTJB collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
The target group are mainly women, from young to old
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All Peoples | Alle Menschen