MtnStateBrew got their new product label by running a design contest:
New CRAFT BEER LABEL wanted for MOUNTAIN STATE BREWING CO.
Check out MtnStateBrew's Product label contest…
Food & Drink
We are a full scale distributing micro-brewery and multiple pub & restaurant location in West Virginia, with plans to distribute bottles in West Virginia and neighboring states. We pride ourselves on being WV born and bred, reflected in our slogan, "West Virginia Born & Brewed" Website: http://mountainstatebrewing.com/
What's your vision?
We are entering into our second bottled brand, and need a beer label designed for our Cold Trail Ale. The winner will be considered for packaging design (six pack box & case) as well as remaining 2 other bottled beer labels. Attached is our current label design for the Seneca Indian IPA. For each of the labels, we need to follow this theme and size specification, that has rebranded our original (http://mountainstatebrewing.com/the-brews/). That is, a real picture with the same effect applied as seen in the attached examples. Also attached is the start of our Cold Trail Ale label. This is what we will work from - the only thing that needs designed and finalized here is the scene within the center box. What't we're looking for is an Appalachian Mountain winter scene, with rabbit tracks in the snow, curving through the mountains. What's attached here is a start, but feel free to redo the whole image as specified above, as well as lettering. The lettering placement and bear print must remain the same though. As well as the MSBC stamp and topographical map background. So, what stays as is: - everything outside the middle frame - placement of the lettering, and bear paw print - MSBC stamp - topographical map background - Mountain State Brewing ribbon at the bottom A redesign of the winter scene itself is the only thing we're looking for. Looking for a real original image, with the same effect applied here and in the Seneca IPA label. The image must be able to translate to a circular sticker design, 6-pack carrier, case box, and merchandise material (t-shirts, etc.) We do not need a neck label designed. Other requirements: - Dimensions: 3.5" x 7 1/4"- - Artwork requirements: Die line would be the 3.5 x 7.25". Then a 1/16" bleed extending beyond the die line, as well as all text pulled in 1/16" from the die line. Attached also is a screenshot of our new tap handle design, to get a feel for our brand, and the rustic feel we go for. We'll also be having circular stickers designed for the middle of these (where the Almost Heaven Amber Ale is), dependent on the beer bottle label design. And again, the winner will be considered for the packaging design, as well as our 3 other bottled beer labels.
Good luck - look forward to seeing your designs!
Every design category has flexible pricing for all budgets. Product label starts at $409.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
MtnStateBrew collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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