collagenforher got their new product label by running a design contest:
Chic Supplement Label Needed for Women's Health & Wellness Product
Check out collagenforher's Product label contest…
Collagen For Her
www.collagenforher.com (coming soon, site is not live)
Collagen For Her
Description of the product
Collagen For Her is a collagen peptide powder designed specifically for women.
Description of the product target audience
Women. Age 18-40 United States - English It is for women who are fit, active, and need a boost of protein in their diet and/or are looking for the benefits of collagen ranging from healthy hair, skin, nails, and joints. These women value their overall health and wellness. Our mission is to help strong, beautiful, active women live their healthiest and happiest life.
This label will be a wrap-around label on a 1 lb. matte white container. This label will be printed and then applied. I want soft colors to be used. The label needs to look "cute" and appealing to women. It needs to be simple, chic, and clean. When designing the label, please keep our brand in mind - we aim to help improve or maintain overall health and wellness; targeting the strong, beautiful, active woman trying to live her healthiest life. Also the font we used for the logo is called "Recklass" It can be found here. https://freedesignresources.net/reckless-free-font/ The rest of the label we would like to use... "Merriweather" or a font similar FRONT I would like the logo to be used on the front of the label. I would like for it to also state 22g of protein (in small writing state per 2 scoops underneath the 22g of protein). Maybe have this near the logo with a small light pink circle to draw attention (or whatever you think looks good). The flavor should be identified at the bottom as "unflavored" and underneath that in smaller writing the size "454g/ 16oz". SIDE I would like to include a short story section about our brand and product. Here is the text... Maybe a title above it "Collagen for Her: Created for the strong, beautiful, active woman." "As women, we are constantly striving to feel like the best and healthiest version of ourselves. As much as we try to eat healthy, exercise, and take care of our bodies, we can still feel plagued by issues like breakouts, thinning hair, joint pain, and poor digestion. Collagen is one of the most abundant proteins in our bodies, but once we enter adulthood we naturally start producing lower levels of this essential protein year over year. This could be one reason why these frustrating issues never seem to improve for a lot of women. Once we realized that a lack of collagen production could contribute to these issues, we started looking into a daily collagen supplement; however, we quickly realized there was nothing on the market that was high quality and made specifically for women. As a result, we decided to develop the best organic, non-GMO, dairy and gluten free collagen supplement on the market - made specifically for women and their needs. After all that hard work, we don’t want to keep it for ourselves, we want to share it with other women, just like you!" Near this story or beneath it, I would like the following to be clearly visible in some way. -Non GMO -Organic -Paleo / Keto Friendly -Gluten & Dairy Free -Sugar Free -Grass Fed, Pasture Raised We were thinking, these could also be in light pink bubbles to match the 22g of protein bubble on the front of the label. But again, whatever you think looks best. Underneath this section, there need to be a disclaimer in small writing. *Disclaimer - These statements have not been evaluated by the Food and Drug Administration. This product is not diagnosed to treat, cure, or prevent any disease. BACK The back of the label needs to have the Nutritional Label and an Amino Acid Label. These can be side by side. This is key for specific FDA regulations. I have attached a PDF of the Nutritional label and Amino Acid from our manufacturers brochure. These can be copied directly including the asterisks under each label. Underneath these labels I would like the following. -Ingredients: Grass-Fed Pasture Raised Hydrolyzed Bovine Collagen Peptides. -Directions: Mix 1-2 scoops with your daily smoothie, coffee, or water. -Storage: Store in a cool, dry place to ensure freshness. -For more information visit. www.CollagenForHer.com -Use only as directed. If you are pregnant, nursing, or have an existing medical condition consult a physician before using this product. For questions or concerns please reach out through our Contact Us page or at info@CollagenForHer.com -Distributed by Collagen For Her | San Diego, CA -Underneath these statements and the nutritional and fact labels I would like it to say with Product of Brazil, Packaged in USA, and a HDPE BPA Free logo. Companies to compare for tone and style -Tone It Up Protein -Perfect Fit Protein (i like this bottle style most) -Sugar Bear Hair -Vital Proteins (this is not the style we are going for, and direct competitor in our space. Too manly and rigid. I want ours to be lighter and friendlier then theirs. ) This label will need to be approved before print begins so there might be a tiny amount of work after the project is complete to touch up some things as requested by the FDA. I would like to create a relationship with the designer and plan on creating more labels in the future for my brand.
What to avoid
I do not want it to look bulky, rigid, or manly. Our direct competitor is Vital Proteins and our label should be much friendlier and lighter than theirs. I do not want the label to be overloaded with massive amounts of text and should have clean areas of space. Do not put any people on the image.
For this label the dimensions will be -15”W x 4.5”H
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
collagenforher collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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