There should be ONE large label that almost completely wraps around cylindrical bottle, label should be about 160 mm height, basically covering entire flat surface of cylindrical typical Bordeaux style bottle. FRONT LOOK - "Book of Wine", this should be main brand name. Under which we will select varietals/regions, so for this Bordeaux label it should read Book of Wine, then under it Bordeaux (possibly in red font, hint that's a red wine) and vintage under it, say 2016 for now. We also need to include alc by vol %, say 13 for now and grape names: Cabernet 60% Merlot 40% for now somewhere on front look. I would like you to play with word "Book", maybe you can make a visual statement (logo) of actual book. But has to be very serious, bold, not cartoonish. Maybe we just need to select attractive font for brand name and that's all, hard to say without example. Label should be white, with "Book" in big standing out letters in black. "of Wine" can be under it. But please try to play with "Book of Wine" in one line as well. As always, any label we create I want shopper to see it from a mile away, so it needs to stand out. We can play with color of capsule, where it could be sharp red color to match Bordeaux word which is also in red. White, black and red is great color combination to stand out from shelf. Overall design has to appeal to everyone, so don't go crazy with millennial trends, although please make sure millennials should find it very appealing as well. Design should not be overly contemporary or overly classic, somewhere in the middle, again, we are trying to reach wide demographic, so it has to be visually appealing to most if not all. We also have to find middle ground where it would be liked by all genders.
BACK LOOK - that's where the short and simple encyclopedia about the region would be written. Will provide the informational text/images for you to create layout on the back side of the bottle. We also need to fit in the back, bar code, government warning, producer and importer info.