Affairs In Order
Affairs In Order is a folder containing all the resources that someone will need in the event of serious illness or death.
AIO contains legal documents, advice and information on how to get your financial, health and personal affairs in order.
Affairs In Order was written & compiled by an Australian doctor who saw her patients descend into a confused and stressed state when their partners became seriously ill or die.
Affairs In order could be described as a DIY Will kit, but in reality is far more comprehensive. As well as a Will, AIO contains documents and advice to help customers pre-plan their healthcare should they become unable to direct their healthcare.
Affairs In Order is a product born of compassion and is designed to inexpensively deliver families peace of mind.
You can read more here:
These fliers are being delivered to retirement homes/villages, so please design with 60-85 year olds in mind. Couples and Singles.
No tiny details or fonts, please. Bear in mind that most of your audience wear glasses.
I want an A4 flier folded twice into DL size, so 6 DL panels. I want one panel to be an order form.
Please find an existing order form attached.
All the elements in this order form to appear in the new flier's order form. You can choose to duplicate the form's layout as long as it fits in with the flier's overall design.
Serious/formal but not too sombre or depressing. Don't make black the dominant colour. Impart a sense of reassuring high quality.
This site gets close:
Some pictures of happy, contented old people as a couple or just out enjoying life as a single might work well.
The copy will cover these general points:
40-60% of Australians die without a will - your family/partner deserves better.
Family members will find it difficult to track down details & documents if you are ill or dead. Affairs In Order keeps everything in place.
It is important that you your have legal documents in place/signed while you are still of sound mind. Alzheimers affects many Australians.
AIO will remove the stress and burden of difficult medical/financial/personal decisions from your loved ones and ensures that your wishes are communicated.
Offers to be prominent:
1. Free Delivery
2. 100% Satisfaction or 100% Money Back Guarantee.
3. 2 Discounted Prices, see attached images as examples.