FUN LABEL DESIGN: BOGAN Wine Label REFRESH
Paul Heard needed a new other design and created a contest on 99designs.
A winner was selected from 77 designs submitted by 25 freelance designers.
One of the designers who made it happen
How Paul Heard started their other graphic design journey
Company name
Bogan Wine
Overview
Bogan Wine is the house wine for Small Bar (two venues in Sydney so far)
Tell us a bit about who you are and the people you reach
Bar patrons of all ages and sex. But predominantly the under 40 years of age. So the design needs to be edgy to meet the expectations of this group.
Requirements
Wine Label Refresh:
A) Resize to square label
B) Shift from mat to gloss finish with a rough texture
C) Sharpen images and insert more pronounced lines
D) Be creative with text size, font, layout, image size and positioning
E) Ensure label has editable text fields and is supplied in editable pdf
Required text in label:
Bogan
2008 Adelaide Plains Shiraz
12% alcohol 15% by volume (bottom of page in very small font size)
BE CREATIVE >>>>
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