BlueMoon not only has given exceptional work time after time, but has improved after each round of feedback no matter how subjective. Her patience with the timing of each project is so appreciated, and we're lucky to have found her! Can't wait to see her work on future projects.
How fservin started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Calzaclick is an e-commerce Startup, which has specialized in shoe retailing in Latin America. Calzaclick offers brand shoes for women, men and children.
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Logo types to explore
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"Calzado" means "Shoes" in Spanish. Our market is totally focused in Latin America and we want to be the greatest competitor of Zappos in Latam. It is a huge challenge but we are totally convinced that is possible with hard work and innovation.
Our Slogans are: "All the brands of shoes and fashion in the same place" and "Find your style!". (It is not needed to include these slogans in the logo, this is only data to consider or inspiration)
We need simplicity because: "Life is too busy for people to spend time analyzing our logo" but creativity too.
The market is dominated by women (61%) but we want to create a logo with the ability to persuade any kind of consumer.
The logo will be used in mainly three ways: In Business cards, on the e-marketplace and Social media platforms and the Iphone/ipad app icon.