--- We are looking for both a logo and a brand icon. The logo should be horizontal and the icon more compact. The logo will go on the rim of the wheel which is very narrow. The icon will go in the center of the wheel which is circular. We would like to be able to combine the logo and the icon for advertising purposes and to use on apparel. However, both elements should be equally impactful when used seperately.
---Both the logo and the icon need to be relatively simple. Intriciate designs are not going to show up when we etch the logo/icon on the wheels.
---We are very attracted to stylistic elements that convey the mindest of living a life with no limits.
---We do not currently have any specific colors in mind, but obviously colors that convey masculinity or energy are the best place to start. While we do want to incorporate color, the logo needs to look good if it is all one color (as it will be on the wheel).
---"No Limit" Should be the focus of the logo and the word "wheels" should be secondary. We may expand to unrelated markets in the future so No Limit should be an image that is capable of standing on its own, but for this specific project, please include the word "Wheels".
--- A photoshop or illustrator file would be the preferred file type.