A venture company looking to create a brand that will create a look to motivate people to revere us as the next google or facebook.
an existing market that needs a new way to communicate a "video"; provide a "sneak preview" in the form of a quick video.... thus, a personalized, "sneaklet".
the blue color of facebook's webpage also using the green color on facebook's sign-up button.
The icon has to be sharp and incorporate video in the design as well or not;
maybe express motion in some way.