Awesome work, instant work on the feedback. Really great.
How Touchstone Tours started their logo design journey
Logo for all company correspondence, conveying a message of quality, personalized care, memorable small group experiences traveling around the world.
Must appeal to both male and female travelers (mainly couples)with an implied invitation to bring their friends along.
Touchstone Tours, Inc.
What inspires you and how do you envision the design for your business?
Logo for business cards, web site and letterhead. Touchstone Tours, Inc. is a new small group tour company. Husband and wife team will host groups of 20-40 travelers, primarily couples, on trips overseas. We want our travelers to invite their friends --single and married--to join us. We want to provide everyone with quality, memorable experiences of a lifetime. Our vision is "friends traveling with friends". Appeal to ages 40-70.
We chose the name "Touchstone" because it is a standard of measurement for quality. We will be using 4-5 star hotels and native tour guides to provide a quality experience.
- Item 1...The words Touchstone Tours may or may not be in the logo.
- We want the design to be as simple and elegant as possible.
- Use 2-3 vibrant colors.
- Evoke global travel.
- Imply connecting as friends.vector format like that produced by Adobe Photoshop or Adobe Illustrator
- Item 1...Neon or muted, colors.
- If the words "Touchstone Tours" are part of the logo please do not use all capital letters.
- Do not add any other words.
- Do not use "TT" to abbreviate Touchstone Tours.
- A complicated design