Describe your company in a few sentences. If you have an existing “about us” and/or “mission statement” please paste that here.
Bunda is designed for any woman looking to change their body, both physically and mentally as a community amongst likeminded women, striving to always be the best version of themselves (looking and feeling), The BundaGirl represents a very feminine, but strong and powerful figure. The Bunda environment is welcoming, noncompetitive, and extremely motivating. BundaGirls set their purpose, work hard and sweat for 50 minutes and then take that purpose way beyond the class walls.
What do you like about your current branding? What do you dislike?
What core message(s) do you wish to portray in your branding?
Female Strength, Building a Butt
What keywords would you use to describe your company?
Female, Strong, CHIC,
Do you have a slogan or tagline?
"Home of the Better Butt", "Train like a Lady"
What sets your company apart from your competitors?
Much of the focus on womens group fitness is directed towards dance yoga and pilates, BUNDA is a high intensity workout focusing on building the glutes along with troubleshooting the stubborn areas females commonly complian about( back of the arms, outer/inner thighs, etc. Through a specific resitance training/cardio training workout, these results will be achieved. I also hope to create more of a community environment for women through BUNDA.
What are some of your favorite brands/logos? Please attach .jpgs or links. What do you like about these?
Soule Cycle, Its distinct, easily recognizable and looks great on all apparel, I have listed there 2 logos below.
Do you have competitors whose logos you like? Please list links or attach .jpgs. What do
you like about them, and what would you like to emulate?
I want to have a large apparrel line, therefore I need a logo that is attractive and distinct.
Do you have any specific sizing concerns/needs for your logo?
What are your color preferences?
I am back and forth on color schemes. Right now Im leaning towards light gray, white, and a touch of pink , not sure if I want pink in the logo...
What style do you envision? (example: modern & clean, old world, cutting edge, industrial, vintage, sporty, futuristic, etc.)
Modern, clean, industrial
Do you want the logo to feel more traditional and well estasblished or more modern and aware of current trends, or somewhere in between?
More modern, something that is "cool" and "chic"
Do you have any particular images or symbols you associate with your product or company? (e.g. favorite animal or object, like a lion, ship, mountain or tree.)
I have 2 visions for the logo, one just the letter B, and the other a female figurine, a side profile of the whole body and the B represents her butt. I have listed below the sketch designs that I like( this isnt actually what I want but this is the type of sketch I like)