Four swedish organizations, The Swedish Church, Red cross, Save the Children and Diakonia, are launching a website about development and efficient aid. The goal is to influence and educate politicians, companies and the population in general about development in, and efficient aid to, third world countries.
The audience is primarily politicians and other bureaucrats but also companies and the general population will have access to the website.
My client would like a version with the text "Därför Bistånd" and/or därförbistånd.se. If you already have submitted a logo, please check that the font used has support for swedish characters.
If you want to submit a new design, please show versions with both åäö and without. Thank you.
We want a professional, serious logotype with both picture and text.
The text should say "darforbistand.se" without the " " of course. The texts meaning is kind of "thats why we need efficient aid" in swedish, as the site is promoting the need for aid and help to third world countries.
The logo should be suitable for print in papers and magazines as well as in newsletters and brochures. The image part of the logo should be separated from the text in such a way that the image could be used on it´s own if wanted.
As of color, you are free to use whatever color you feel fit, but keep in mind that the project is about charity so no super-sale logo is wanted. A clean and delicate logo is preferred. No rainbow colors or other glossy stuff please.
If you provide a black/white version along with a full color version, the design will probably be ranked higher.
For font we would prefer some sort of common, free font. If you absolutely need to use a commercial font, try to keep the cost at a minimum. as the text is an URL we prefer lower case letters, or in second case only capital letters. We don´t want a mix of lower and capital letters.
We look forward to see what you can accomplish!