I am an an energetic and vibrant entreprenuer currently developing a multi channel business based on a 50 acre parcel of land. My dream is to develop a self sustained lifestyle that is coupled with a business arm allowing me to improve the Earth. I have travelled extensively through India with Varanasi being my favourite city (google it!) - anywhere described by "death meets life" conjures some pretty ominous images but really, it is a positive and vibrant place. I chose the name Varanasi for this business because of the positive energy, vibrancy and rebirth that the city symbolises. My business is diverse but is completely dedicated to quality, innovation, individuality and community improvement. Probably a good way to describe me and my business is "giving". Not so much about the profits, more about the experience and interaction. I have used 99 designs once before and will surely use again - it is fantastic.
A target audience is hard to describe however my customers would appreciate high quality, arts, healthy earth and sustainability, the value of community and sharing. There is no real age demographic for my business but I would imagine my customers as being spiritual, educated, motivated and perhaps a little eccentric at times....
My requirements are somewhat open. I need the logo to incorporate the following:
- Colours - orange, yellow, gold, brown (if you google Varanasi and understand what the Hindu significance of orange is, you will see the vast colours) - if all or most of these colours can be incorporated it would be great
- Spirit - I would love the logo to incoporate the spirit of Varanasi and the circle of life, death etc that happens there
- Shapes - a circle would be most suitable
- Writing "Varanasi Estate" - I would like the font to be classic, preferably thin and not dominating the entire logo
Let you creativity go wild with this one - I am really seeking your inputs as a designer to create something different. Thanks for your efforts in advance. I will be very responsive in my communication and happy to provide direction and feedback as often as needed. Good Luck!