Odie has been very professional from the beginning, his work was excellent.
How Bw2142 started their logo design journey
ScalePoint Procurement Group
ScalePoint is a new procurement group focused on corporate expense reduction. We work with private equity firms and other company owners, CFOs, etc. to create preferred pricing/service programs with national vendors.
The key is aggregating the expense spending of many companies (creating scale...ScalePoint) to have pricing leverage with vendors.
We work with large companies and find it important to be and seem professional.
Tell us a bit about who you are and the people you reach
Our customers are both (i) middle market corporations ($50mm+ sales) and (ii) national, Fortune 500 vendors. We partner with the vendors to create preferred programs based upon us bringing them meaningful volume of sales for categories like office supplies and overnight shipping. Corporations like the volume discounts that they couldn't otherwise enjoy on their own from reputable, national vendors.
Given the target audience, we want to appear professional. Clean and simple that can be used on business cards, presentations, etc.
The logo can be stand alone or incorporate the company name.
It's not a must, but it would be appealing if the logo could play off the ScalePoint concept of many is greater than one. Many companies joining together creates scale. And scale creates influence with vendors.