Completed contest

Re-branding our current logo for auto dealership continuation

roundyround needed a new logo design and created a contest on 99designs.

A winner was selected from 38 designs submitted by 15 freelance designers.

38
entries
15
designers
1
winner

One of the designers who made it happen

Winner - Mind•of•Mine
Very beautiful design, designer was very helpful and easy to work with.
- FPLLC

How roundyround started their logo design journey

Overview

We are a rural Midwest Chevrolet dealer being given the boot by General Motors. We need to re-brand ourselves as an exciting place to purchase used cars and trucks from many different manufactures. I'm looking for a continuation or similar re-invention of our current logo to leverage our 10 years of displaying it in our newspaper ads and car decals.

Tell us a bit about who you are and the people you reach

This new updated logo will be prominent in our print media and used extensively in our on-line presence. I would like to stay away from using any "used car" terminology in the logo. I would like to position ourselves as an almost new auto dealer. The logo will be used with listings of used autos so I think I can stay away from using terminology like "used cars" or "automotive" or "pre-owned."

Requirements

Needs to incorporate "Team Knipmeyer" verbiage and be recognizable as an extension of our previous Team Knipmeyer logo. This logo can be viewed by going to http://www.knipmeyer.com and going to used inventory sub-page and scrolling to the bottom of page or email knipmeyer@casscomm.com and I will email a jpeg of it.
The Chevrolet emblem will have to be removed. I had toyed with the idea of replacing it with a set of crossed checkered flags, but I will leave the creative to you. I prefer bold patriotic colors as opposed to muted colors. One version of logo should have vector capabilities.

Custom package

US$253

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Deliverables

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