Completed contest

Online Car Performance Parts company seeks LOGO

HFPerformance needed a new logo design and created a contest on 99designs.

A winner was selected from 344 designs submitted by 86 freelance designers.

344
entries
86
designers
1
winner

How HFPerformance started their logo design journey

Summary

Design a brand logo to be used at the top of an e-commerce store. Will also be used on product boxes, invoices, business cards, t-shirts, etc.

*First competition was here, the ones not eliminated touch on what we're looking for: http://99designs.com/contests/14651

Company name

High Flow Fuel Systems

What inspires you and how do you envision the design for your business?

I'm looking for something that is youthful, bold, "performance-esque," while also brand imagine creating.  The name of the company is High Flow Fuel Systems and we sell fuel upgrade parts such as fuel pumps and fuel injector. and we're branch ing out to other performance stuff (air intakes, exhaust parts) in the near future.

Wants

1)  Colors - we had green and blue in mind, however we are open to other colors that go well with each other.

2)  Bold - we want the image to be unique, brand imaging, easily recognizable and attention grabbing. 

3)  Youthful - we sell primarily to people 20-30 so the logo should be youth oriented.

4)  Refined/Professional - while being edgy, we'd like the logo not to stray too far from normal.  This means no bubbly, comic, or illegible fonts. 

5)  Gas gauge/ gauge - this is an idea that we really liked from the first contest!  My favorite use of the gas gauge was where the forward "slash" on the W of FLOW was pointing towards "Full."  This is not an absolute necessity, but we really liked that idea.

8) High Flow - stress the 'High Flow' part of High Flow Fuel Systems

Don't want

- 1)  No Flames - Fuel and Flames don't mix
- 2) No Gas pumps - these are cheesy
- 3) No Checkered Flags - too cheesy
- 4) No tires
- 3) Super simple fonts - Super skinny fonts just don't seem to work (although if you think you can make it work go ahead).  Also, no bubbly fonts.  I should not be able to find the font in Word...

Custom package

US$439

Free features

  • Open contest
  • Guaranteed
  • Fast-tracked

Deliverables

AI
EPS
PDF
PNG
JPG

We've found some similar contests you might like

€279
Private Equity investment and consulting company. Logo should be simple, clean and trustful. In a trustful blue color...
design by hassashin design by Adam07 design by hassashin
246
entries
54
designers
US$299
PR Volt turbo charges your PR so you never pay an agency for PR again. PRVolt automates and amplifies your PR campaig...
design by Araisya design by rokhimbarokah design by Mbah Muhdi
30
entries
13
designers
US$799
The Corner Pocket is the only smoke-free billiards hall and bar in the Florida Panhandle. It is a historic pool hall ...
design by gcsgcs design by A R I A L studios™ design by andjusticeall
65
entries
15
designers
US$299
Suvi Naturals is a beauty product / skin care company providing natural skin care products. Our target demographic is...
design by A creations® design by 13MartaDP design by Artwild
330
entries
90
designers
US$499
Not Trump supporters...
design by aeperi design by aeperi design by elis nawati
16
entries
5
designers
US$299
Auto detailing on demand...
design by bentosgatos design by bentosgatos design by bentosgatos
47
entries
15
designers

We saved a spot for your logo design contest.

Get started now
US$888
We are rubber / silicone wedding band company. We make wedding rings for those with an active lifestyle...
design by heema design by heema design by cre8ivedepot
312
entries
84
designers
$399
We give our clients advice to live a happier & healthier life...
design by double hand design by morry design by csoki
52
entries
15
designers
$399
Films and Documentaries about Endurance Sports / athletes....
design by Tisha art design by smARTbrain™ design by double hand
105
entries
25
designers
US$299
Cuyuna Company is a Minnesota-based outdoor apparel brand focused on tourist mountain bikers and adventurists.
design by Ms. Cha design by M E L O design by MSchertler
85
entries
10
designers
US$299
The product is a Manicure Ventilation Station that removes dust and chemical vapor at the source. Target Audience is ...
design by doodlerdude design by doodlerdude design by doodlerdude
154
entries
44
designers
£199
Assurent will help people who rent their homes become more financially stable and secure. We also want landlords to c...
design by Addictive Ads design by Addictive Ads design by Addictive Ads
149
entries
32
designers