We really want the logo to look COOL!!! Not too classic. We're a nutrition & fitness company but we have a really individual approach, so the logo should be something fresh and different.
You can see the current logo on our site https://healthangel.ca/ -- with the classic "Angel with outspread wings". We totally want to GET AWAY from this type of look. We're looking for something individual, not the classic health logo :)
We'd like a logo where the words "Health Angel" can be able to be added in, but also taken out — i.e. we could use the logo with HealthAngel text, but most of the time it's just a logo graphic, no text.
The design without the text should be simple and easy to remember.
The current website with our old logo is https://healthangel.ca/ but we're in the process of totally rebranding. The current look is quite feminine, but we want to change it to something that appeals more to men and women. We'll be printing unisex t-shirts and apparel etc featuring the new logo.
For the color, we like the idea of a rainbow of colors (like all the colors of fruits and vegetables), but also burnt orange and blues, or navy green. We're also totally open to new suggestions!
Thanks, and we're excited to see what you come up with! :)