I have worked in this industry for over 20 years. I have travelled the world and have found that there is a need for medical products all over the world but most companies don't want to spend the time or money to get them there. I also find that these companies are typically very ho-hum boring. It is a very old folks network and I want my company to show that if is new and it is bringing exciting products to the new world.
Tell us a bit about who you are and the people you reach
Our initial goal is to sell products through other medical product distributors around the world. Eventually, we may have our own people in these territories. The specific market will be for innovative medical products that focus on women's health, pain management and orthopedics. These distributors are focused on making money. They want products that are sexy and easy to sell. However, they are wiling to put in the time and effort to establish a market. In some cases, we will enter an existing market and in others it will be an entirely new market that has to be developed.
I need a logo that states and establishes the brand of my company: Cross Bay Medical. The company name was hatched in New York during a meeting of the three business partners in a terrible restaurant in Cross Bay, New York. However, the name also implies that the products will be taken across the bay from one continent to another to help save lives.