"Clickochet" is a play on "click ricochet". The general idea is mouse clicks ricocheting around the internet. I envision the pictoral mark to be representative of a ricochet or a mouse ricocheting (mouse as in an abstract picture of the thing with two buttons on my desk - or a mouse pointer (which several people have proposed!))
An image or shape that is easily recognizable is used to represent your business.
medium blue. Site gradients from white to blue #4d7aa6