How 2600 Strange Ave started their logo design journey
2600 Strange Ave
What's an anti-fashion apparel company, you ask? We were tired of watching musclebound men prancing around in skin tight "Ed H@rdy" and "@ffliction" t-shirts, and decided to create our own brand with less flash (flaming skulls, flourescent ink), and more substance (humorous or interesting without being obnoxious). Please check out our blog at http://2600strangeave.blogspot.com for the full story...
Tell us a bit about who you are and the people you reach
Both men and women, generally 18-35 years of age, that want clothing that's stylish but not obnoxious, and may even spark a conversation or two.
If you haven't already, please read about the origins of 2600 Strange Ave at http://2600strangeave.blogspot.com to get a feel for where we're coming from. Then, use the uniqueness of the Daniel Font to guide your design to something that fits with the name, 2600 Strange Ave.
Attempt to incorporate the "strange" and "avenue" aspects; we're looking for something dark, and mysterious, yet still clean without being "corporate". The name within the logo, or an icon with the name next to, above, or under, are both possibilities that we would like to explore.Emphasize "2600".