* Don't hold back! Think outside the box! Come out blazing with your best stuff!
* A fresh, edgy, creative professional design.
* A logo that can stand alone without the use of text and can be easily recognized in the market
* The focus should be on sports photography and not specific sports
* Focus on Press Box Sports Imaging and the tag Photography and Graphic Design. I do not want the word "and" between Photography and Graphic.
* Colors - I am open to many different color schemes but they must be bold and eye-catching
* Logo will be used in many ways including web, print, trading cards, stickers, banners, watermarks, posters, stationary, collateral and optional embroidery but not a requirement. It has to be a versatile design that can look good in all of these settings.
* 7-4-09 REQUIREMENT CHANGE: As an option the logo needs to be easily converted to a embroidery file format and look good on many different color shirts and hats
* A logo that you would be proud to put on the front of your portfolio page
* I would like to see the logo on both a white and black background
* End product should include the vector AI file and any font files
* A cluttered design. It has to be easy to recognize
* NO clipart
* NO sport specific icons or references (we do not want to choose one sport over another)
* NO kiddie, cartoonish, or curvy fonts
* NO photographs
* DO NOT find another logo and copy with my business name