Completed contest

Logo for military products marketing/engineering company

milbat needed a new logo design and created a contest on 99designs.

A winner was selected from 107 designs submitted by 23 freelance designers.

107
entries
23
designers
1
winner

One of the designers who made it happen

Winner - lato_x
Design was fantastic and well done! As a bonus there was a little extra thrown in above and beyond what we expected. That is true customer service! We'll be inviting Lato to our other projects, and recommend you take a serious look at a very talented individual.
- natattack

How milbat started their logo design journey

Company name

Military Battery Systems, Inc. http://www.milbatteries.com

Overview

We are a small, dynamic company that is a manufacturer rep agency.

For our clients (the product manufacturers) we their handle marketing, product sales, and engineering support to the military market place.

Primary products include:
• Advanced batteries for military vehicles & miscellaneous equipment (boats, generators, and many other things).
• Revolutionary technology for servicing batteries (recovering dead batteries, making them last longer, etc)
• Power management accessories for vehicles

Product Traits: Our products are known for being more robust and better able to operate in harsh environments. For our vehicle batteries we used to give demonstrations where we would shoot the battery with a rifle, then install it in a vehicle and start the engine (something a conventional battery could never survive). They cost more but save the customer money in the long run via longer life & less maintenance.

We are based out of the beautiful mountains of Colorado (jeez, some days it's hard to stay inside the office) but we also travel throughout the country providing support to our customers.

Tell us a bit about who you are and the people you reach

The end customers are the product users within the US Military. They are typically the mechanics and equipment managers; the people responsible for keeping the equipment in top working order in dangerous operating conditions.

We also sell products to companies who build equipment for the military. These include many of the big name defense contractors (Boeing, General Dynamics, Lockheed, etc)

Requirements

Our current logo is functional but boring. The design is based on the electrical schematic symbol for a battery. Engineers understand this but many customers who are not engineers don’t see the relevance.

The long, short height can be hard to use in some applications. One possibility here would be to use a shortened version of our name such as “Mil Batteries”

The new logo will be used on an upcoming redesign of our website, http://www.milbatteries.com/
As well as literature, company apparel, stationary, business cards, and trade show booth graphics. Some of these will have different color backgrounds (i.e. white paper or a dark blue shirt)

Custom package

US$369

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