How Lady Luck Media started their logo design journey
Star Value Coaching
We are a group of passionate coaches all trained in Neuro Linguistic Programming (NLP) and various other techniques including EFT, CBT, Neurological repatterning, hypnosis.
We are building a new company which will both appeal to current coaches and clients alike in order to bring together some consolidation in the industry, and also to promote larger solutions to corporate clients.
We will however continue to take on individual clients for performance coaching, hypnotherapy, life coaching and any other services.
Tell us a bit about who you are and the people you reach
Our target audience is worldwide and there is no specific target age group or demographic.
The kind of clients we want to attract are 2 fold:
1) personal clients who are interested in self improvement, personal growth and achieving maximum performance in their lives at all times.
2) Corporate clients preferably small to medium sized busineses to help them grow their business through business coaching and corporate coaching via use of NLP techniques.
These are both existing markets, quite large in the US, and just growing now in the UK, our top 2 target markets, with Canada being the 3rd.
We require a logo to incorporate an inspiring icon and the words Star Value Coaching.
We'd like to try getting something related to star shapes into the logo.
The logo must work on a dark blue background, as well as have a version that works on white.
The logo should be a horizontal version, however, the words don't neccessarily need to be all on one line. In fact I would imagine it would look better if Star Value and Coaching were on seperate lines.
As mentioned before, this is a global coaching company. If there is some way to build in elements which represent global nature then great.
Also we'd like elements within the logo or words, which symbolize upward or forward movement.