We are a new co-working facility based in Atlanta GA. Fun, hip, urban warehouse environment. This is a brand new venture and thus a spanking new brand. Need you to help us create a cool logo to appeal to our target audience.
If you don't know much about co-working, then check out this article from Entrepreneur Mag,
Primarily people who are start-up entrepreneurs and independent workers. You know, young professionals, home officer workers, mobile workers, etc. Prob tech & creative crowd heavy.
We are located in what is known as West Midtown Atlanta, so our audience will be city dwellers. Kinda cool cats. Nothing stuffy and not certainly not suburban.
Needs to look good in a digital & print format. Will use this logo on the website, outdoor signage and printed material.
Not looking for something literal with physical fitness, but something that makes them members feel like they are strong in their jobs, careers, and the sense of community we hope to create.
The actual office is a pretty cool and funky brick warehouse. Think of a cool old brick bar in Boston. Now remove the bar and replace the booze with coffee. Add laptops, cell phones, people working and you get the scene.
Nothing juvenile, but nothing corporate. Need it to look professional, but in a creative and appropriate way.