We are starting a new website and would like to design a powerful logo. The logo will be on the website and related eBook products/marketing material.
Key features of a potential winning design include:
1. Website/Product = the name of the website is "Keto Pro Athlete". It seeks to give advanced training, nutrition and exercise advice to those on the ketogenic (keto) diet. The keto diet is a high fat diet whilst the "pro athlete" is the target market of the product - sophisticated, intermediate to advanced sportspeople and fitness enthusiasts. Overall the websites/products are aimed at increasing the health and athletic performance of those on this diet through expert advice and advanced/practical strategies.
2. Integration of the Keto Diet itself = it is 70% fat, 20% protein and 10% carb diet. Most other logos represent this as a pie chart. Perhaps you could do something with the letter “O” within the “Keto” to represent this? some examples are attached.
3. Integration of the Pro Athlete aspect - this is optional. You may like to capture the athletic component. I have experimented with sprinters and weightlifters but open to ideas - something that shows power or speed or combination of both? Again, not necessary but have provided some inspiration
4. The colour scheme for the website can be found here. http://www.ketoproathlete.com/ It will need to go on the dark background as well as white so please keep this is mind.
The best logo will be modern and mature as this will suit the target market. I have provided some examples as inspiration for you. Looking forward to hearing and seeing your thoughts.