Basically, as an online business strategist our website will be very important aspect of our company, hence the logo will be an integral part of our website.
We want our logo to represent our vision:- Creating online business simplicity and strategies.
The logo needs to capture these values as well:-
• Client value creation
• Modern and innovative thinking
• Present and connected to the real world
Ideas to keep in mind:
We like the idea of having the logo as a jigsaw piece to represent the final piece of puzzle to the client’s business. (This is not compulsory).
Simple yet creative design
We are very open with colours but request that one of the core colours to be medium blue. Very important to keep in mind is that the background of our website is white / light colour.
We don’t like logo that is too cold or any metallic colours. We value our connections and our networks therefore we want colours to represent as such.
Nothing over the top fancy, the type face should be clear, simple, and bold.
No cartoons, clipart or stock logo to be used.
Samples of the type of logo that we like:
What we like about the logo is its simplicity and friendly feel. It needs to capture all the values mentioned above to represent the modern online and technology industry that we are in.
The files we will require are:
Web file format - .jpg and layered .psd (RGB)