GlibHippo.com operates a global advertising network and brokers performance based advertising deals between websites and companies and/or their ad agencies.
We are a start-up online advertising network from Europe, distributing ads on 25.000 entertainment websites and serving more than 2 billion ad impressions monthly. For publishers, we provide outsourced sales and business development services. For advertisers, we provide complete inventory management, including creative production, traffic buying and campaign tracking & optimization.
Our clients are big-budget blue chip companies in the FMCG, entertainment, gaming, technology, automotive, financial and travel industries, among others. GlibHippo has rapidly become the partner of choice for these advertisers because we are experts in the upstream and downstream digital media space - and because we deliver. We are not a retail company. GlibHippo's target audience is limited to international corporations and established media agencies.
The logo will be used on our website, business cards and company letterhead. Users of the website are marketeers, media buyers and senior managers who need to understand where they are and immediately recognize the GlibHippo brand. There is no need to be associated with anything related to advertising or the internet. Incorporating a mascot image of a hippo into the brand is fine, but not a requirement.
No size, font, color specifications.
Typeface: your choice
Print format: the usual variety
Web file format - .jpg and layered .psd (RGB)
Don't use any stock images or clip art in the logo.
Key words for the logo design: iconic, disruptive, irreverent, smart, humorous, bright, iconoclastic, strident, connected, dynamic, mojo
Brands / logos we admire: Virgin, Ben & Jerry, Warner Brothers, Playboy, Michelin