Cleanandlean.com got their new logo design by running a design contest:
Help Clean and Lean with a new logo
Check out Cleanandlean.com's Logo design contest…
Clean and Lean is the publishing and membership division of Bodyism.com. Run by James Duigan - the personal trainer to Elle Macpherson & Rosie Huntington-Whiteley - Clean and Lean has published three best selling diet and recipe books. The business is looking to re-brand in its own right, separate to Bodyism prior to the launch of its independent website and new business. Because of the URL (cleanandlean.com) and Twitter's inability to support the ampersand character (&) in a hashtag we're going with the full spelling of the name "Clean and Lean" not "Clean & Lean". We're not looking for simplistic pictorial marks like 'running men' or line drawing / clip art style representations of physical fitness. The physical fitness component is only a small part of the "Clean and Lean" philosophy. Which is as much about healthy eating and a happy lifestyle as it is about exercise. Consequently We're open to pictorial emblems but would prefer an abstract emblem.
Logo types to explore
The Clean and Lean brand has published three books. The design and colour palette of the most recent book is a strong indicator of the look and feel we would like to capture http://www.handbag.com/health/diet/quick-lunches-clean-lean-diet-cookbook-james-duigan
US$800 Custom package
Every design category has flexible pricing for all budgets. Logo design starts at $399.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Cleanandlean.com collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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